Elizabeth Schwinn over at Philanthropy.com has a great post about direct mail fundraising.
Studies are showing that boomers are responding at about the same rate as their parents.
Apparently, boomers haven’t gotten the news that direct mail isn’t working.
You can read the post, with a link to the study, at:
http://philanthropy.com/news/prospecting/4987/direct-mail-not-a-dying-fund-raising-method
Other Possibly Related posts:



0 responses so far ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment