I am working with the folks that created the 100 Donors in 90 Days program on a new product that will be released in the first few months of 2013.
Labeled “The Donor Retention Project,” we’re interviewing a dozen experts to give very practical insider information, designed to put the pieces of the puzzle of donor retention together for small shops. Last week, I got to interview Adrian Sargeant for the project. He says that even a 10% increase in donor retention can have a 50% to 100% increase in donations over the lifetime of your donors.
Could that kind of increase help your fundraising?
To find out more, sign up for notifications about The Donor Retention Project at: http://www.501videos.com/cmd.php?Clk=4909436