As most of you know, I am an avid fan of social media tools like Twitter and Facebook. They don’t replace normal fundraising techniques, but they sure to extend our ability to reach our donors and donor prospects.
So this week, I want to tell you about a cool experiment that’s entering its second year: [...]
Entries Tagged as '2. Engage'
I’m so grateful this TweetsGiving
November 24th, 2009 · 1 Comment
Tags: 2. Engage · Fundraising Secrets · Samples & Tools
Facebook Marketing advice in the NYT
November 16th, 2009 · No Comments
Waterville’s amazing librarian, Sarah Sugden passed on this terrific article from the New York Times, How to Market Your Business With Facebook.
It’s well worth reading for nonprofits too. For instance, take this great advice:
Some basic rules: Buy-buy-buy messages won’t fly. The best practitioners make Facebook less about selling and more about interacting. Engage with [...]
Tags: 2. Engage · 4. Love (Stewardship) · Samples & Tools · Stories
Development and Social Media in a nutshell
October 16th, 2009 · 2 Comments
In the last three weeks, I’ve given five talks about social media and fundraising to various groups of development officers.
Today I was asked to sum up one of the sessions. Summing up social media without slides is challenging but here was my attempt:
Social media is real
Social media is “social”—be prepared to dialogue
Social media is [...]
Tags: 2. Engage · 3. Ask · Donor Evangelists · Fundraising Secrets
3 reasons social media is worth the effort for local nonprofits
October 6th, 2009 · 2 Comments
This past week, I’ve been privileged to be on a couple panels introducing nonprofit organizations to social media tools like Twitter, Facebook, and Linked in. While I love these tools, I was quick to express that:
They don’t replace all the good fundraising practices we’ve learned over the decades.
“Social” media is just that, social. These [...]
Tags: 1. Research · 2. Engage · Fundraising Secrets
Homeless man leaves $4 million estate
September 22nd, 2009 · 1 Comment
Do you remember Jean Preston, the unassuming librarian who’d amassed an $8 million estate?
Or Helene Whitlock Alley, the $100 donor that bequethed $7.3 million to a diabetes group.
Well here’s another entry in the never underestimate anyone category: Richard Walters.
Perhaps you’ve heard his name on NPR:
“Support for NPR comes from the estate of [...]
Tags: 2. Engage · 3. Ask · Fundraising Secrets · Odd · Samples & Tools


