Donor Fatigue – the rest of the story

Jeff Brooks on Marc's Donor Fatigue is a Myth video

In his recent post, Jeff Brooks agreed with my “Donor Fatigue” video. And he went a step further. Like a newly minted Paul Harvey, he tells “the rest of the story.” Fundraiser Fatigue I love his concept of “fundraiser fatigue”! He says that we get tired of saying the same thing over and over so […]

Charitable giving grows again!

GivingUSA 2015 Source Pie Chart-500w

The new GivingUSA report is out. The estimates of last year’s giving, the most recent on record, appear to be the best in the 60 years of tracking. As a sector, we are still impressed by low-growth. But 5% growth is better than no growth! According to GivingUSA’s press release: Overall charitable giving in the […]

[Question Marc] Help! My board wants to do another event!

Hammer and Nail by HikinginArtist.com

Dear Marc, Help!! My board wants to do ANOTHER fundraising event! We’re already doing 10 events a year. How can I tell them we don’t have the resources to do another one? Stressed in San Diego My Answer Dear Stressed, Oh no! I definitely feel your pain! I think your board is living out the […]

Don’t waste time trying to copy the #icebucketchallenge

Don't copycat the #ALSicebucketchallenge

Every week, I send a fundraising coaching email to nonprofit CEOs and Executive Directors. These Kicks are designed to remind them to get out from behind their desk to interact with 5-10 major donors and prospects. I rarely share these Fundraising Kicks with anyone but them. But this week there will be hundreds, possibly thousands, […]

How to get new donors

How to Get New Donors

As a fundraising coach, one of the most common questions I get is about how to get new donors for a nonprofit. The question was well summed up in this question from an Ask Without Fear! email newsletter subscriber: “How do I acquire new donors? I find that people keep saying donor acquisition is given […]

Are you using that all wrong?

Advice booth picture used for major gift fundraising blog, taken by laughlin on Flicker http://www.flickr.com/photos/wurzle/

Sometimes, we get so used to using something, we don’t realize we’re using it the wrong way. Here are three tools that nonprofits use all the time. And many use the wrong way. Common uses and a better way Donor Database Common use: Recording gifts and keeping addresses. If this is all you’re using your […]

Fundraising is farming, not Powerball

image for Fundraising is not Powerball

Nonprofits often mistake hiring professionals like fundraising coaches or consultants as buying the winning lottery ticket. No matter what they’ve been told, they think the professional will magically find them funding. Fortunately, that is actually great for nonprofits. Lottery winners typical have awful outcomes. They often live miserable lives. True fundraising is like farming Fundraising […]