2 morning tasks to super charge your nonprofit social media strategies #bbcon

At Blackbaud’s Conference for the Philanthropic Community in Austin this week, I got to hear Austin Graff share tips from his experiences with IJM (International Justice Mission) and Honest Tea. He said two things that are super simple and super powerful for making sure your social media really connects with people. How to know what […]

[Guest Post] 9 Shocking Stats that Should Convince Your Church to Start Using Mobile Giving Today

Today I am pleased to introduce you to Tithe.ly and Dean Sweetman. Many of you know, I’ve pastored a church for years. We were early adopters of online giving because I knew people should be able to give when they were doing bills at home if they wanted. I wish there had been an app […]

[Guest Post] Crowdfunding – Not the Hail Mary You Think

Today it’s my pleasure to introduce you to Dana Ostomel, the founder of Deposit a Gift.com. Deposit a Gift allows anyone – nonprofits, schools, or individuals – to raise money and even sell tickets to benefit events. I love that Dana’s background is in marketing. She’s developed solutions for brands like Snapple, Century21, The Home […]

9 experts weigh in on quite possibly the worst nonprofit mobile friendly advice ever

Just over a week ago, I saw this tweet from a self-proclaimed “social media expert”: #Google is requesting all websites are mobile friendly by April. Use #socialmedia instead and avoid the expense of #websiteredesign This is horrible advice. The worst ever. At first, I was embarrassed for this guy. He probably means well. Google is […]

50 Shades of Green – Standing up to violence against women

Invest #50ShadesofGreen to help end abuse Let’s turn the multi-million corporate ad budget for 50 Shades of Grey on its head. My wife and I saw our friend JoAnne Hankey suggest people not see the movie but give the money they would’ve spent to a women’s shelter. Awesome idea, isn’t it? Let’s make it ridiculously […]

Are you ready for donors using LinkedIn?

In teaching nonprofit social media, I call LinkedIn the “little engine that could.” Started in late 2002, LinkedIn has seen many social media platforms rise and fall. (Anyone remember Friendster or MySpace?) But LinkedIn keeps trucking along. And in my non-scientific experience, it is the preferred social media platform of many executives. They tell me […]

Nonprofit Marketing Tips from 19 Experts

A while ago, I was invited to be a guest lecturer at Brandeis. As my friend David Mersky was introducing me, I put this question across various social media platforms: RIGHT NOW: Nonprofit people, what marketing tips would you tell a graduate class on philanthropy? I’m guest lecturing at Brandeis right now and would love […]