[Guest Post] Crowdfunding – Not the Hail Mary You Think

Crowdfunding 101 Workshop DepositaGift.com-

Today it’s my pleasure to introduce you to Dana Ostomel, the founder of Deposit a Gift.com. Deposit a Gift allows anyone – nonprofits, schools, or individuals – to raise money and even sell tickets to benefit events. I love that Dana’s background is in marketing. She’s developed solutions for brands like Snapple, Century21, The Home […]

9 experts weigh in on quite possibly the worst nonprofit mobile friendly advice ever

Worst nonprofit social media advice

Just over a week ago, I saw this tweet from a self-proclaimed “social media expert”: #Google is requesting all websites are mobile friendly by April. Use #socialmedia instead and avoid the expense of #websiteredesign This is horrible advice. The worst ever. At first, I was embarrassed for this guy. He probably means well. Google is […]

50 Shades of Green – Standing up to violence against women

#50ShadesofGreen - Standing up to domestic violence #HeForShe

Invest #50ShadesofGreen to help end abuse Let’s turn the multi-million corporate ad budget for 50 Shades of Grey on its head. My wife and I saw our friend JoAnne Hankey suggest people not see the movie but give the money they would’ve spent to a women’s shelter. Awesome idea, isn’t it? Let’s make it ridiculously […]

Are you ready for donors using LinkedIn?

LinkedIn and nonprofit fundraising

In teaching nonprofit social media, I call LinkedIn the “little engine that could.” Started in late 2002, LinkedIn has seen many social media platforms rise and fall. (Anyone remember Friendster or MySpace?) But LinkedIn keeps trucking along. And in my non-scientific experience, it is the preferred social media platform of many executives. They tell me […]

Nonprofit Marketing Tips from 19 Experts

Nonprofit Marketing Tips

A while ago, I was invited to be a guest lecturer at Brandeis. As my friend David Mersky was introducing me, I put this question across various social media platforms: RIGHT NOW: Nonprofit people, what marketing tips would you tell a graduate class on philanthropy? I’m guest lecturing at Brandeis right now and would love […]

15 Social Media Tips for Ministry Fundraising

Church Executive- Raising Funds Through Social Media

This month’s Church Executive features an interview with me on how pastors can use social media for fundraising. The editor pulled out 15 of the most important tips I’ve learned, both pastoring a church and in coaching church planters and others in ministry fundraising. It was fun to see what she chose! Social media tips […]

[Guest Post] 5 Principles to crowdfunding success – a case study

Renee Tougas on running a successful crowdfunding campaign on Kickstarter

Today it’s my distinct pleasure to introduce you to Renee Tougas. I’ve known Renee and her husband Damien for more than a decade. They’re not your typical fundraisers, so when their crowdfunded Kickstarter campaign for $16,000 raised over $19,000, I knew I wanted their story. As a fundraising coach, I’m not advocating nonprofits scrap their […]