Is your fundraising letter as effective as this bag of coffee?

I like reading obscure things: prefaces to books, notes on receipts, credits after movies. So it’s no surprise that I read the marketing message on the new bag of East African coffee my wife bought for us to try. What I read on this coffee bag blew me away Seriously. You can see it for […]

Are you giving donors the right clues?

When we’re close to a system or procedure, we just assume everyone else knows what we know. We do this all the time with donors and board members. It’s like we’ve set up a system of roads but only put half the road signs up. I explain more in this short video. (I tried to […]

[Guest Post] Communicate More Often to Renew More Donors

Today’s guest post is by Dennis Fischman. Dennis is the creator of the Communicate! blog, dedicated to helping nonprofits win loyal friends and getting the support they need. In this post, he shows you how to use what you already have to communicate in multiple channels through the magic of repurposing. Dennis will be presenting […]

62 Books to put on Your Nonprofit Leaders Summer Reading List

It’s August. If you’re like many nonprofit leaders, this is the month of the last minute scramble to get out of the office and grab some vacation. As you’re looking to go, consider taking a book with you. And since you’re a nonprofit leader, I’d suggest you make that book one on fundraising. Here are […]

The Red Cross and Glass Houses

“Why can’t you tell us where you spent the money and what your expenses were? You obviously have that information. Why can’t the public see it?” – NPR’s Laura Sullivan to Red Cross’ David Meltzer Last night, I was shocked and spellbound to hear NPR devote an entire half hour segment to the special report […]

Millenials aren’t really that different!

Millenials aren’t really different. Charities just haven’t been paying attention! Charities have gotten used to the WORLD WAR II GENERATION’s trust in big social programs. Big programs overcame the Great Depression and overcame Hitler, right? So if “everyone does their part” we’ll overcome the next hurdle. But their kids, the SILENT GENERATION started questioning the […]

Helping board members tell their nonprofit story

Would you like to jumpstart your fundraising for your nonprofit? One of the most important tools I’ve seen is helping board members get comfortable telling their own story. Getting board members to be fully present In my work with nonprofits around the world, I find a common element in those with high performing boards: their […]