How to not bore your donors to tears

Do you fear your donors are bored with you? Here’s some good news: with all the holiday parties at this time of year, you have virtual laboratory for learning to be interesting! How to be interesting to your donors In his classic How to Win Friends and Influence People, Dale Carnegie gives you a secret […]

Is your fundraising letter as effective as this bag of coffee?

I like reading obscure things: prefaces to books, notes on receipts, credits after movies. So it’s no surprise that I read the marketing message on the new bag of East African coffee my wife bought for us to try. What I read on this coffee bag blew me away Seriously. You can see it for […]

[Guest Post] The Most Important Story Fundraisers Can Tell – and it’s probably not one you’ve thought about

Today, I’m honored to introduce you to Vanessa Chase. Vanessa is a storytelling training powerhouse. Fundraising Coach blog readers may remember her from last year’s Stewardship Tutoring Hour. I regularly share Vanessa’s tips and blogs in my coaching with clients and I’ll get to share the stage with her again in Seattle at Nonprofit Storytelling […]

How To Tell a Powerful Fundraising Story

We’ve all heard that science proves stories are more powerful than statistics. Kendall Haven’s book Story Proof: The Science Behind the Startling Power of Story goes into great detail about hundreds and hundreds of studies. We’ve seen storytelling seminars for nonprofits and read the blog posts extolling the virtues of stories for fundraising. But how […]

Helping board members tell their nonprofit story

Would you like to jumpstart your fundraising for your nonprofit? One of the most important tools I’ve seen is helping board members get comfortable telling their own story. Getting board members to be fully present In my work with nonprofits around the world, I find a common element in those with high performing boards: their […]

Storytelling is for fundraising NOT for nonprofit marketing!

I’m shocked at how people looking for solid fundraising tactics, simply blow off storytelling. It’s as though there is some cosmic organizational chart in the sky that has storytelling is on one side (the “marketing” side) and fundraising is on the other. Divorcing storytelling from fundraising will reduce your fundraising success! Even communicating research needs […]

Nonprofit Marketing Tips from 19 Experts

A while ago, I was invited to be a guest lecturer at Brandeis. As my friend David Mersky was introducing me, I put this question across various social media platforms: RIGHT NOW: Nonprofit people, what marketing tips would you tell a graduate class on philanthropy? I’m guest lecturing at Brandeis right now and would love […]