Finally a study that aims to create benchmarks and help nonprofits increase the effectiveness of using the Internet in their fundraising. You can download the free study at eNonprofit Benchmarks Study.
Guess what, they too found out that fundraising emails delivered later in the week seemed to get a better response! Just like my Tactical Tip #10 “Consider Your Timing.” Check it out in my free Guide to E-mail Soliciation.