by Marc A. Pitman | Apr 12, 2018 | 3. Ask
Listen to a direct mail specialist like Tom Ahern or Steven Screen talk about fundraising for any length of time and you'll hear them constantly talking about "offers."You need clear offers.Test various offers.What is your offer?This can confuse the rest of us. Many...
by Marc A. Pitman | Apr 2, 2018 | Specials
I've been talking to a lot of amazing nonprofit leaders and staff. Our sector is full of some of the most dedicated people!But dedication seems to go only so far, doesn't it? With all the hard work, doesn't it just feel like there's more to do? In our latest nonprofit...
![[Guest Post] The Science of Giving: Why Your Brain Craves Meaning](https://fundraisingcoach.com/wp-content/uploads/2018/03/Laura-Roser-Headshot-rgb.png)
by Marc A. Pitman | Mar 19, 2018 | 3. Ask, Guest Posts
The Science of Giving: Why Your Brain Craves Meaningby Laura A. RoserYour brain is a meaning magnet. It can’t help it; it’s been conditioned. Since the hunter and gatherer days, humans have tried to make sense of the world. From the Egyptians and Greeks with their...
by Marc A. Pitman | Jan 30, 2018 | 1. Research, 2. Engage, 3. Ask, 4. Love (Stewardship), Board Members, Fundraising Secrets
I've been getting the same type of question from a wide variety of nonprofit leaders in many different sectors. The question goes something like this:"This guy is rich. What's my next step?"Part of me wants to applaud them. These leaders are doing the hard work of...
by Marc A. Pitman | Dec 30, 2017 | Board Members, Video
There are dire warnings in the United States press about the huge drop in charitable giving coming in 2018. Even groups who should know better, like AFP - the Association of Fundraising Professionals, is saying the sky is falling. (Full disclosure: I am on the board...
