by Marc A. Pitman | Mar 2, 2004 | Donor Evangelists
This is last installment in the “Creating Donor Evangelist” series! All the back issues are available at http://fundraisingcoach.com in the archives in the “Donor Evangelist” category. As a reminder, Huba and McConnell’s six...
by Marc A. Pitman | Feb 16, 2004 | Donor Evangelists
This is the second to last installment in the “Creating Donor Evangelist” series. As a reminder, Huba and McConnell’s six “Creating Customer Evangelist” themes are: 1. Customer Plus-Delta: Understanding the Love 2. Napsterize Your...
by Marc A. Pitman | Feb 2, 2004 | Donor Evangelists
I’m increasingly convinced that nonprofits are way ahead of businesses when it comes to treating people as people and developing relationships with them. It’s ironic that as we in the nonprofit world strive to become more business-like in measuring our...
by Marc A. Pitman | Jan 19, 2004 | Donor Evangelists
Greetings! This is the Part Three of the “Creating Donor Evangelists” series based on Jackie Huba and Ben McConnell’s book “Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force.” Why do I feel this series is...
by Marc A. Pitman | Jan 5, 2004 | Donor Evangelists
Happy New Year! I’m thrilled that so many of you wanted me to keep up the series based on “Creating Customer Evangelists” by Jackie Huba and Ben McConnell. Many of you also wanted a series on goal setting. In response to that request, I’ve created...
by Marc A. Pitman | Dec 9, 2003 | Book Review, Donor Evangelists
Greetings from Lewiston, ME! I’m thrilled to welcome everyone, including our new subscribers, to the latest Extreme Fundraising Ezine! I’ve given a lot of thought to the message in the previous ezine. Fortunately, I picked up of a copy of Creating Customer...
