Odd will

Leona Helmsley’s will is causing quite a stir. In addition to leaving millions of dollars to her dog, the NYTimes says it contains nuggets like: To receive money from the trusts, the grandsons are required under the will to visit the grave each year of their...

New Book Title?

I’ve recently become aware of two things about the title of my book The Get R.E.A.L. Guide to Asking for Money: Connecting Donors with What Matters to Them Most. 1. It is really long. 2. The “R.E.A.L.” raises spam alerts. Would you help me by voting...

Focus on the Top 10

I love ForImpact.org’s W.O.W. emails. I read this just after writing yesterday’s post Fundraising Secret #1. It definitely fits! Read it and prosper: Last week Tom and I were with a Benedictine prep school in New Jersey. We were discussing the importance...

Fundraising Secret #1: Ask!

Since many have finished their fiscal year and others that haven’t finished are working on budgets for the next fiscal year, I’ve been pondering things that would make this coming year our best fundraising year yet. I’ve come up with about 100...
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