Direct Mail Facts

Jeff Brooks at the Donor Powered Blog, lists these 7 surprising facts about direct-response fundraising. I use these factoids all the time in my thinking about mailings so I thought I’d list Jeff’s 7 here: Blank carrier envelopes usually out-perform...

Another great testimonial!

Brian Tracy has graciously written this: This short, practical book gives you a series of step-by-step methods to raise more money, faster and easier than you ever thought possible. -Brian Tracy, Author The Psychology Of Selling I can’t wait to have this book in...

SquidWho?

Seth Godin is always on the cutting edge of things. He’s done it again with squidwho.com. Who needs a “Who’s Who” in print when you’ve got the internet. But it feels weird setting up a page for myself. So in the spirit of Jackie Huba and...

Odd will

Leona Helmsley’s will is causing quite a stir. In addition to leaving millions of dollars to her dog, the NYTimes says it contains nuggets like: To receive money from the trusts, the grandsons are required under the will to visit the grave each year of their...
21 Ways for Board Members to Engage with their Nonprofit's Fundraising book image

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