Your organization has just made a compelling fundraising ask to your potential donors. Now that one of the hardest parts is over, what are the next steps you should take? There are a few practices your team should put into use to make sure your donors’ journey is as...
Fundraising isn't just about raising money one time. If it were, we could sell t-shirts. Fundraising is about connecting values - the values of donors with the values of your cause. Sure, there are times when we just need the transactional. We need to pay the bills....
There are a number of misconceptions about what being a successful nonprofit leader and fundraiser looks like. One of the most common is that the leader needs to be 100% confident. Completely sure about themselves at all times. If they aren't sure, how can they ask...
There is so much information on year-end fundraising out there right now. And, let's face it, so many of us are tired. Ready to stop. But if you run a nonprofit or run nonprofit fundraising, this is not the time to take two weeks off. Here's the advice I gave...
In the last few weeks, I’ve had interesting conversations with people about asking. CEOs who think that asking is a “schpeal” – a precise formula of words that will get the prospect to give generously. Or that asking is a step by step process so precise that they can...
This week, I was honored to be the guest on Eliz Greene and Thom Singer's show, The Webinar Talk Show. We talked about leadership, fundraising, events, and sales in a pandemic. I loved Eliz's story about a fundraising appeal that wowed her. And Thom's observations on...
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