I'll give you a hint: the word is one letter long.
What do you think it is?
Fundraising seminars & training from The Fundraising Coach, Marc A. Pitman
“Hi Marc! Your e-class on ‘Fundraising 101' was excellent!...You made this class fun and interesting...I would highly recommend this class to anyone!”
A Simple Guide to Connecting Donors With What Matters to Them Most