I'll give you a hint: the word is one letter long.
What do you think it is?
Fundraising seminars & training from The Fundraising Coach, Marc A. Pitman
“Marc Pitman is a creative, energetic possibility thinker. He thrives on connecting people through their interests, talents and stewardship. Marc is an encourager to all who know and work with him.”
A Simple Guide to Connecting Donors With What Matters to Them Most