The Pollyanna PrinciplesI have a been enjoying a real treat: Hildy Gottlieb's latest book The Pollyanna Principles.

This is a pretty amazing book. But we've come to expect that from Hildy!

In The Pollyanna Principles, Hildy moves beyond simply telling how to run a nonprofit. She questions the very assumptions that undergird our current economic reality.

And she challenges us to create a better world.

I'm only in the early part of Part II, in the middle of her description of the Pollyanna Principles. So far, the biggest problem with this book is: do I read it quickly or slowly? I want to take in her whole perspective so I want to read the book really fast but I want take the time to underline everything and savor the writing!

If you're looking for a run-of-the-mill book on direct mail or major giving, this isn't it. If you're looking for a book about how you can use your organization to be the change in your community and the world, you need to get a copy of The Pollyanna Principles.

This book is so new, it's not yet available at Amazon. But you can get it at:

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