Before you can start to use the techniques below you need to figure out what engagement means for your nonprofit. Does it meaning getting involved in other roles like volunteering or getting more donors to read your communications? Once you have an idea of what that...
We live in the best time to fundraise! No longer are we at the mercy of the latest anecdote. Now we have a growing body of solid research into how to best help donors to invest in what matters to them most! Take this as an example: for over a year, the folks at...
Do you fear your donors are bored with you? Here’s some good news: with all the holiday parties at this time of year, you have virtual laboratory for learning to be interesting! How to be interesting to your donors In his classic How to Win Friends and Influence...
Happy Groundhog Day! It’s become my Groundhog Day tradition to repost my 2008 post: Fundraising Secret #11: Don’t Be A Ned. Enjoy! (And don’t be a Ned!) Fundraising Secret #11: Don’t be a Ned Click on the image to watch the clip. Does this...
[Warning: Rant in progress] In my book Ask Without Fear!, I encourage fundraisers to PYITS–put yourself in their shoes. Thinking like the donor or prospect can save you lots of embarrassment in the process of asking for money. But never forget: you are not your...