I’m not an “events” person but they do seem a necessary evil in our field.
And to be fair, they do have lots of other benefits: visibility, engaging volunteers, etc.
So when I saw that this month’s Giving Carnival topic was “Tips For Successful Fundraising Events,” I knew I had to chime in.
The best tip I ever got about events (other than don’t do them if at all possible!) was: give the event three years before deciding to continue it or not.
Fundraising events are time and labor intensive. And they take time to mature. Often by the third year, you and your team are in a groove.
So if you or your board is contemplating doing a fundraising event, be sure to ask yourself if the organization can commit to doing it for the next three years.
[Check out the other great ideas at the March Giving Carnival.]
