.One of the hardest stages of asking for money is getting the appointment. The good news is that getting the appointment is mostly about consistency and polite persistence. But hardwiring plays a role too. In my Quadrant 3 Leadership training, I show participants how...
Nonprofits love sending email. It doesn’t take all the printing time of direct mail. And it costs less. But what if your emails aren’t getting to your list? In the last few weeks, Google and Yahoo have tweaked their algorithms – the systems they use...
Whether your nonprofit seeks to expand its outreach, embark on a new project, or maintain the good work that you’re already doing, you need the significant support of major donors. Major donors make the largest contributions that your organization receives, so your...
Year-end is a huge time for nonprofit’s fundraising. There’s a debate if the spike in giving is because we ask so much more frequently at this time of year or if it’s because people are more generous because of the mix of public and religious...
Last month, at the Nonprofit Storytelling Conference, I saw Jeff Brooks help nonprofits understand donor communication by sharing a great image. I wrote about it to my Fundraising Kick email subscribers. But I wanted to share it here. Hopefully it’ll help as you...
Capital campaigns are a mainstay in nonprofit fundraising. There’s something special about a time-limited, specific goal like a capital campaign. It gets us motivated to give generously and accomplishes results we can see and touch. But things are changing. For...
