Calls to Action

by | Feb 27, 2006 | 3. Ask, Samples & Tools

The Chronicle of Philanthropy’s report on the eNonprofit Benchmarks Study states that emails that “asked supporters to sign an online petition, send a message to a legislator or other decision maker, or take some other action generated responses from, on...

Tangibilitize Your Ask

by | Feb 21, 2006 | 3. Ask, Samples & Tools

So by now you’ve made your own gift and have been practicing asking for money (“would you consider a gift of $___”). Today let’s look at something many of us forget: tangibilitizing the ask. While you probably won’t find tangibilitize in...

Ask Yourself!

by | Feb 7, 2006 | 3. Ask

We’re still in the midst of exploring the “ask”step in the Get R.E.A.L. asking for money process. Last time we’ve seen the importance of asking a specific amount and asking for a repeated gift next year. How are your solicitations going? Are...

Keep Asking!

by | Jan 24, 2006 | 3. Ask

“I’d like to ask you to consider a gift of $5,000 to the campaign.” Did you practice the question? Is it rolling off your tongue? Keep on practicing. Then try adding higher dollar amounts. I was just speaking with a new colleague who told me a cool...

Ask!

by | Jan 10, 2006 | 3. Ask

All fall, we’ve been working through the basics of asking people for money with the simple four-step formula: R.E.A.L. Research, Engage, Ask, and Love ’em. Now we begin focusing on “ask.” Some of you may be wondering why it’s taken so...