So many fundraising problems can be solved by interacting with donors. Getting to know them. Asking about their interests. Learning their stories. I call it “seeing donors in their natural habitat.” But if you’ve had years and years of only focusing...
In the spirit of the last fundraising secret People give to people, I offer Fundraising Secret #16: ALWAYS be interested in the donor as a PERSON not as a pocketbook. Relationships are always our most vital asset. Whether or not people give to us, they are...
