Hope to come back soon by ChepeNicoli, on Flickr

Special thanks to ChepeNicoli on Flickr for permission to edit his terrific image.

Since we celebrate Valentines Day in February, I thought I'd have this edition of the Nonprofit Blog Carnival focus on long-term donor relationships. I like to think of it as showing them "love."

A few weeks ago, I posted this question to nonprofit bloggers: How do you keep your donors wanting to come back?

We got dozens of responses! Here are my favorites.

Everything you need to know about improving your donor retention

The ever brilliant Jeff Brooks showcased his succinct creativity in the post: All the steps to insanely better donor retention.

If you check out only one post on this Nonprofit Blog Carnival roundup, make it this one.

More posts on how keep your donors coming back year after year

Speaking of Gail Perry and Shanon Doolittle, they are two of the experts I got to interview for an upcoming tool Pamela Grow and I are working on called The Donor Retention Project. You can learn more on my post: Put together the pieces of the Donor Retention Project in 2013.

Share this post with other nonprofit leaders

2013 looks to be a very challenging fundraising year. With nonprofits losing an average of 60%-70% of donors after the first gift, retaining them is much less expensive way to increase nonprofit revenues than finding new donors.

So share this post with any nonprofit leaders or board members you know. It is packed with cost effective ways to raise money.

And do yourself a favor and check out Jeff Brooks' All the steps to insanely better donor retention.


The March Carnival is hosted by Rad Campaign. Rad wants your ideas about multi-channel strategy and campaigns for Social Change Anytime Anywhere. Get the details here -
http://www.radcampaign.com/blog/how-do-you-use-multichannel-strategies-create-social-change-anytime-everywhere

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