Yesterday I wrote about Giving USA’s 2013 Report and the highlights about giving last year. At the end of the npVOICES interview with Gregg Carlson of the Giving USA Foundation, Steve MacLaughlin asked for Gregg’s impressions for fundraisers. With 50 years...
In the latest edition of npVoices, host Steve MacLaughlin interviews Gregg Carlson of the Giving USA Foundation about the 2013 Giving USA report. Giving USA 2013 The latest Giving USA report is fairly encouraging. In 2012, $316 billion was given to charity. This means...
The tough economy in the wake of the “Great Recession” has made giving tough for many. Add to this the seemingly constant news reports of scam charities ripping off donors, and the joy of giving is practically stolen. I’m creating a guide currently...
As a fundraising coach, I take a critical look at fundraising letters and emails. It’s always thrilling to be pleasantly surprised! Last week, I was pleasantly surprised to look in my inbox and see this email subject line: Email subject line: “You made...
Earlier this week, I wrote on how to jumpstart your year end giving. In it, I mentioned scheduling your social media updates to complement your fundraising letters. Keeping up with your own blog as well as Twitter, Facebook, Google+, and LinkedIn can be daunting....
