by Marc A. Pitman | Sep 19, 2006 | 3. Ask, Book Review, Objections
Another great tidbit in Jeffrey Fox’s “How to Become a Rainmaker”: The Rainmaker always turns a customer objection into a mutual–customer/Rainmaker–objective. Let’s say a donor says, “Gee, I’d love to make a $25,000 gift...
by Marc A. Pitman | Sep 12, 2006 | 3. Ask, Odd
Amy Kincaid at Fundraising Breakthroughs just posted on a creative fundraising strategy. At least they’re thinking out of the box! Would this work for you?
by Marc A. Pitman | Sep 11, 2006 | 3. Ask, Odd
As much as you may try, ultimately, you may never know what really motivates a donor to give to you. Check out what motivated this donor to give $6 million to the Los Angeles Opera at Jeff Brook’s Donor Power Blog. It’s certainly not about the money. A...
by Marc A. Pitman | Sep 5, 2006 | 3. Ask, Book Review
Last time, we looked at a concept in the book How To Become A Rainmaker by Jefferey Fox. In that book, he say’s the “Killer Sales Question #1” is Do you have your appointment calendar handy? What a great question. According to Fox, this results in an...
by Marc A. Pitman | Aug 23, 2006 | 3. Ask, Samples & Tools, Stories
In my decade or so of doing fundraising, I don’t ever remember having a community member tell me they really liked a fundraising letter I sent them. This summer it happened! Someone at the gym I go to told me how much they enjoyed the letter they’d just...
by Marc A. Pitman | Aug 22, 2006 | 3. Ask, Book Review
We’ve spent the last few issues of Extreme Fundraising looking at the importance of story. While reading Jeffrey Fox’s “How to Become a Rainmaker” I recently read a question that will help you tell your story. Right at the beginning of the book...
