If you’ve been paying attention to recent trends in philanthropic giving, you’ve probably noticed that digital fundraising and online giving have become more and more popular among donors. But how can you make this trend work for you? Digital fundraising never stops...
In order to be successful, your nonprofit needs to create a balance between fundraising and developing relationships with existing supporters. Think about it this way: your nonprofit may be an expert at encouraging first-time donors to contribute. However, if you...
As all up-to-date fundraising professionals know, online giving has become one of the most important sources of revenue for nonprofits in the past few years. Online donation forms allow supporters to donate securely and quickly from anywhere in the world, on their...
Online giving definitely is growing. And if you listen to the growth statistics, you may feel you can fully fund your organization using online giving tools. If that’s you, stop. Seriously. When something grows from 1% to 2% it’s 100% growth, but...
Effective email fundraising can seem like a mystery. As a nonprofit, you take a lot of time to craft your email. You balance images with words. And you often build up to the ask. Unfortunately, donors aren’t reading your emails like they read a book!...
Speaking at a conference recently, fundraisers kept peppering me with questions related to fundraising. Some of those in the audience balanced their entire annual budget on a crowdfunding campaign. That is plain crazy. Yes, crowdfunding has opened up philanthropy and...
