Your homepage is the face of your nonprofit. While marketing appeals will likely be supporters’ first impression of your nonprofit, your homepage tells supporters everything they need to know about your nonprofit (whether it’s intentional or not). To improve visitors’...
An online presence is the backbone of nonprofit operations. Most nonprofits already have a dedicated website with donation pages, blog content, contact forms, testimonials, and other information about their cause. A well-designed website helps raise brand awareness,...
Today’s article from Grant Hensel, the CEO of Nonprofit Megaphone, dives into how to optimize your current digital presence to make the most of the Google Ad Grant. Grant and the Nonprofit Megaphone team have worked with over 370 leading nonprofits in Google...
Do you doubt the power of your, and your nonprofit’s, social media presence to be a powerful tool for connecting with supporters? Maybe you’ve maintained your brand across profiles and networks, regularly posted, and even used advertisements to reach new audiences....
Over the past few years, charitable giving has evolved with online donations rising as its new star. If you’re not including a digital giving option by now, your organization is almost certainly missing out. According to Nonprofits Source, online giving has seen...
When you send an email, are your donors missing the picture? Seriously. Many may not have images automatically open. So all you get it a weird blank space. And possibly some words. Those words are the “alt” text. When you add an image to an email or web...
