by Sanetra Richards | Feb 14, 2018 | 3. Ask, Internet & Social Media
In order to be successful, your nonprofit needs to create a balance between fundraising and developing relationships with existing supporters. Think about it this way: your nonprofit may be an expert at encouraging first-time donors to contribute. However, if you...
by Sanetra Richards | Jan 5, 2018 | 3. Ask, Guest Posts, Internet & Social Media
As all up-to-date fundraising professionals know, online giving has become one of the most important sources of revenue for nonprofits in the past few years. Online donation forms allow supporters to donate securely and quickly from anywhere in the world, on their...
by Marc A. Pitman | Aug 2, 2017 | 3. Ask, Fundraising Secrets, Internet & Social Media
Online giving definitely is growing. And if you listen to the growth statistics, you may feel you can fully fund your organization using online giving tools. If that's you, stop. Seriously. When something grows from 1% to 2% it's 100% growth, but it's still not the...
by Marc A. Pitman | May 12, 2017 | 3. Ask, Internet & Social Media
Effective email fundraising can seem like a mystery. As a nonprofit, you take a lot of time to craft your email. You balance images with words. And you often build up to the ask. Unfortunately, donors aren't reading your emails like they read a book! They're skimming....
by Marc A. Pitman | Feb 15, 2017 | 3. Ask, Fundraising Myths, Internet & Social Media
Speaking at a conference recently, fundraisers kept peppering me with questions related to fundraising. Some of those in the audience balanced their entire annual budget on a crowdfunding campaign. That is plain crazy. Yes, crowdfunding has opened up philanthropy and...
by Marc A. Pitman | Dec 21, 2016 | 3. Ask, Fundraising Letters, Internet & Social Media
Writing the only part of the email your donors might see: the email subject line Is your inbox filled with holiday sales, year end reminders, and charity appeals? It can be challenging to make your own nonprofit's emails standout! The email subject line. Much like the...
