Nonprofits are making a big mistake when reading studies that show that over 50% of charitable giving happens in December. They are putting off their year end appeals until December! Did you notice that last December? My inbox was flooded with nonprofit emails begging...
Congratulations on signing up for the fundraising letter emails You’ll be getting an “ACTION REQUIRED” email in your inbox. Click on that to confirm you want to get these emails. Then you’ll get one a week for the next four weeks. Did you get...
Last week, in my weekly email to Fundraising Kick subscribers, I told them to stop talking about what percent of their budget goes to “overhead.” I won’t go into the entire message I sent, but here’s a summary. You need to know the percentage...
Are you looking at the next 3 weeks as time wasted for fundraising? Are excuses like “Everyone is going to a holiday party” and “No one will want to hear from me” filling your mind and mouth? Stop it. A recent seven year analysis of online...
With Thanksgiving sixteen days away here in the USA, it’s a great time to do a quick 2-step gratitude check. Pull out your most recent fundraising letter. (You sent one in September, right?) Or your next one. (You have one queued up for late November/early...
