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The missing link in fundraising programs

The missing link in fundraising programs

by Marc A. Pitman | Jan 10, 2017 | 1. Research, 2. Engage, 3. Ask, 4. Love (Stewardship)

Whether your fiscal year starts now or is only part of the way through, January is a good time to evaluate your fundraising progress. To help you’re planning, here’s an email I sent our Fundraising Kick subscribers yesterday. Good morning, Kickers!...
A warning about fall fundraising appeals

A warning about fall fundraising appeals

by Marc A. Pitman | Jan 14, 2016 | 3. Ask, Fundraising Letters, Video

  Fall fundraising is hard enough. But listening to NPR’s All Things Considered on my ride home this evening, I remembered how much more challenging political mailing will make your fundraising this fall. So I pulled to the side of the rode to record this...
The right use of “we” in fundraising

The right use of “we” in fundraising

by Marc A. Pitman | Oct 19, 2015 | 3. Ask, Fundraising Letters, Fundraising Myths, Fundraising Secrets

This morning, I read a great post by Terry St. Marie called “The Critical First Step For Great Leadership: The Journey From ‘I’ to ‘We’.” His movement from ego-centricity to inclusiveness is something as critical in fundraising as...
Is your fundraising letter as effective as this bag of coffee?

Is your fundraising letter as effective as this bag of coffee?

by Marc A. Pitman | Sep 29, 2015 | 3. Ask, 4. Love (Stewardship), Fundraising Letters

I like reading obscure things: prefaces to books, notes on receipts, credits after movies. So it’s no surprise that I read the marketing message on the new bag of East African coffee my wife bought for us to try. What I read on this coffee bag blew me away...
21 Ways for Board Members to Engage with their Nonprofit’s Fundraising

21 Ways for Board Members to Engage with their Nonprofit’s Fundraising

by Marc A. Pitman | Sep 25, 2014

21 Ways for Board Members to Engage with Their Nonprofit’s Fundraising Boards members are often recruited to a board despite having no idea how to fundraise. And their nonprofit’s staff are often so busy doing good, they don’t realize the board members aren’t clear on...
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