Be human

Jeff Brooks’ recent post at DonorPowerBlog is such a great reminder: when you’re writing fundraising letters, you need to write like a human being . He offers a great real-life example of typical copy from a fundraising letter he received. He then points...

Great Ask Without Fear review

About.com’s Nonprofit Guru, Joanne Fritz just posted a delightful review of Ask Without Fear!. This is how she starts out: It must be the years of graduate school that have resulted in my current love for small, easy-to-read, even “sassy” books. I...