A while ago, I was invited to be a guest lecturer at Brandeis. As my friend David Mersky was introducing me, I put this question across various social media platforms: RIGHT NOW: Nonprofit people, what marketing tips would you tell a graduate class on philanthropy?...
Hollywood expertise for your nonprofit For years, Chris Davenport has creating videos for nonprofits, employing the storytelling techniques he honed in Hollywood. For the first time ever, he’s going to share them! I speak all over the world, and I get to work...
Today I’m pleased to introduce you to Lori Jacobwith. Lori and I have interacted over the last few years and finally got to meet in Minneapolis earlier this year. I’ve asked her to share her top tips on storytelling. You can check out her step-by-step...
A couple weeks ago, I got to lead a storytelling training with presidents of community colleges from around the country and their board chairs. They were a refreshingly lively group! As these board presidents shared, many of them told stories of students who’d...
I’ve never been bootlegged before. I’m not even sure that’s the correct phrase! But Elaine Fogel recorded this from my Who’s Telling YOUR Nonprofit’s Story? session at the American Marketing Association’s 2011 Nonprofit Marketing...