Why I don't like crowdfunding

Speaking at a conference recently, fundraisers kept peppering me with questions related to fundraising. Some of those in the audience balanced their entire annual budget on a crowdfunding campaign. That is plain crazy. Yes, crowdfunding has opened up philanthropy and investment to all of us. According to recent data, from 2014 to 2015 the estimates

How to Use a Street Team to Enhance Your Crowdfunding

Crowdfunding is a term you hear thrown around in both the nonprofit and for-profit worlds these days, but few people have really grasped—and put into practice—exactly what it is. The way I’d define crowdfunding is with these three words: online social fundraising. Accepting donations online is not really innovative anymore, to be honest. We all

Is #GivingTuesday worth it?

I've been getting alot of questions about #GivingTuesday. So here are some thoughts and some links to more insights. A few weeks ago, Farra Trompeter and I discussed #GivingTuesday as part of a year end effort on Blackbaud's #NoFilter Podcast. (You can listen to that podcast at: http://nofilternonprofit.blackbaud.com/h/i/278309430-episode-15-end-of-year-giving-who-s-really-driving-it-ft-marc-pitman-and-farra-trompeter) And more recently, I interviewed crowdfunding expert

[Guest Post] Crowdfunding - Not the Hail Mary You Think

Today it's my pleasure to introduce you to Dana Ostomel, the founder of Deposit a Gift.com. Deposit a Gift allows anyone - nonprofits, schools, or individuals - to raise money and even sell tickets to benefit events. I love that Dana's background is in marketing. She's developed solutions for brands like Snapple, Century21, The Home

Stop being jealous! Tips on dealing with #ALSicebucketchallenge

Lately, I've been getting a lot of questions about my "view" of the ALS Ice Bucket Challenge. When I saw it happening, I watched with professional curiosity. I love seeing a nonprofit hit a fundraising campaign out of the park! You'd think that as a guy lost his mom less than a year ago due

Don’t waste time trying to copy the #icebucketchallenge

Every week, I send a fundraising coaching email to nonprofit CEOs and Executive Directors. These Kicks are designed to remind them to get out from behind their desk to interact with 5-10 major donors and prospects. I rarely share these Fundraising Kicks with anyone but them. But this week there will be hundreds, possibly thousands,

[Guest Post] 5 Principles to crowdfunding success - a case study

Today it's my distinct pleasure to introduce you to Renee Tougas. I've known Renee and her husband Damien for more than a decade. They're not your typical fundraisers, so when their crowdfunded Kickstarter campaign for $16,000 raised over $19,000, I knew I wanted their story. As a fundraising coach, I'm not advocating nonprofits scrap their