From time-to-time, I get to introduce you to a rock star in my universe, a colleague I trust implicitly. Today I’m thrilled to introduce you to Clover Frederick, a fundraising and marketing expert from Lincoln, Nebraska. I love her idea of fundraising events...
I love helping nonprofits communicate their story more clearly. Last week, the tweets from the “Great Super Bowl Blackout” provided a great object lesson in how to harness social media platforms like Twitter for getting attention. Even for getting free media coverage....
I recently received this question from a reader in South Africa: Just a quick question…. Do you have any resources or help that can ensure that we get more people to read our mails? We have an extremely low rate of about 11% at the moment. My answer: Getting...
I love speaking to groups, helping people get excited about fundraising, and helping groups communicate more effectively. My team is looking at expanding the number of trainings I do. Every month we have people asking to attend a public session near them. If you’re...