by Marc A. Pitman | Feb 10, 2009 | 3. Ask, Fundraising Secrets, Internet & Social Media
One of the most important things to do in fundraising is make it easy for the donor. If you’ve listened to my fundraising training Creating Donor Evangelists, you’ll remember me saying that “hiding” isn’t an effective fundraising...
by Marc A. Pitman | Feb 2, 2009 | 2. Engage, 3. Ask, Fundraising Secrets
In a salute to Ground Hog Day, I’m reposting Fundraising Secret #11: Don’t Be A Ned. Enjoy! Fundraising Secret #11: Don’t be a Ned Click on the image to watch the clip. Does this sound like your fundraising efforts? Ned: Phil? Phil Connors? Phil...
by Marc A. Pitman | Jan 27, 2009 | 3. Ask, Fundraising Secrets
True confessions: ten days ago I freaked out. I’m an optimist by nature. You know that “Is the glass half-full or half-empty” question? My standard answer is that it’s always full. It’s always got something in it: air, liquid, something....
by Marc A. Pitman | Jan 21, 2009 | 2. Engage, 3. Ask
The Chronicle of Philanthropy pointed to a report by The Economist on research showing that public recognition may motivate donors to give bigger gifts. Dan Ariely of Duke University, Anat Bracha of Tel Aviv University, and Stephan Meier of Columbia University sought,...
by Marc A. Pitman | Jan 16, 2009 | 3. Ask, Events
@Philanthropy pointed me to a humor piece in the New Yorker called Looking Forward to Your Check. The invitation to a fictitious fundraising event starts out with: The Benefit Committee wishes to remind all Subscribers that the thrill for those pledging as much money...
by Marc A. Pitman | Dec 30, 2008 | 2. Engage, 3. Ask, Fundraising Letters
If you’re not reading Seth Godin’s blog, you may want to make it a New Year’s Resolution to start! He recently had a pithy blog post on improving copywriting using the slogan on the sign in a Peets’ Coffee store “Unlike Any Coffee...
