by Marc A. Pitman | Aug 16, 2008 | 3. Ask
I just saw a very interest ad by the Ad Council. It was about the things that “almost” happened because people “almost” gave! Check out the ads at: Don’t Almost Give. It reminds me of one of my favorite quotes: “No one could make a...
by Marc A. Pitman | Jul 22, 2008 | 3. Ask
Estimated giving in 2007 grew about 3.9 percent from the previous year according to a recent press release from Giving USA, a group that has measured these statistics for decades. It appears that Americans gave about $306.39 billion. This in a year that had rising gas...
by Marc A. Pitman | Jul 16, 2008 | 3. Ask
Elizabeth Schwinn over at Philanthropy.com has a great post about direct mail fundraising. Studies are showing that boomers are responding at about the same rate as their parents. Apparently, boomers haven’t gotten the news that direct mail isn’t working....
by Marc A. Pitman | Jul 1, 2008 | 3. Ask, Fundraising Secrets
I just got an email from a person I didn't know telling me about a firm I didn't ask about. It felt like spam. Here's my response: Hi [marketer's name], I'm not sure how we connected. This feels a bit unsolicited to me. For what it's worth: I love that you...
by Marc A. Pitman | Jun 27, 2008 | 3. Ask, Odd
I had fun today creating a parody of a sales letter for fundraising consulting. You can see it at www.GuiltFreeFundraising.com. It’s loosely based on the calls I’ve gotten from people over the last 10 years asking me to do their fundraising for them....
by Marc A. Pitman | Jun 19, 2008 | 3. Ask
I’m honored to have my Do It Yourself Fundraising featured at Network for Good’s Learning Center www.fundraising123.org. Since articles on that site are “snack size,” mine is served in three portions: Get R.E.A.L: Four Steps to a Successful...
