by Marc A. Pitman | Sep 10, 2008 | 2. Engage, 3. Ask, 4. Love (Stewardship), Fundraising Secrets
My blog post What really bugs your donors? has gotten a lot of traffic. I’ve received over 100 responses between the question on LinkedIn, the comments on the blog, and emails sent directly to me! I’ve been amazed at how relieved people are that someone...
by Marc A. Pitman | Aug 26, 2008 | Fundraising Secrets
Fundraising can be a grueling occupation. Strategizing, planning, writing, dreaming, asking. Facing rejection day after day. Having people raise the goal year after year. As much as I love it, fundraising can wear you down. That’s why Fundraising Secret #24 is:...
by Marc A. Pitman | Aug 4, 2008 | Fundraising Secrets
On a whim, I decided to go through the process of buying my own Ask Without Fear! fundraising ebook from a new listing I’d posted on Craigslist. Oy. What an experience. First, I found out I couldn’t buy my own book from the seller’s PayPal or...
by Marc A. Pitman | Jul 23, 2008 | Fundraising Secrets, Samples & Tools
I promised to provide very practical advice. Here’s a quick tip that will improve virtually all your written communications: fold your letters so the donor names shows up when they open the envelope. This simple technique is powerful. Studies and experience show...
by Marc A. Pitman | Jul 1, 2008 | 3. Ask, Fundraising Secrets
I just got an email from a person I didn't know telling me about a firm I didn't ask about. It felt like spam. Here's my response: Hi [marketer's name], I'm not sure how we connected. This feels a bit unsolicited to me. For what it's worth: I love that you...
by Marc A. Pitman | Jun 17, 2008 | Fundraising Secrets
I’m reading Katya Andresen’s Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes. It’s pretty amazing…and I’m only 25 pages into the book. I’m simply floored by her first “Robin Hood Principle”: Focus on...