Jeff Brooks’ recent post at DonorPowerBlog is such a great reminder: when you’re writing fundraising letters, you need to write like a human being. He offers a great real-life example of typical copy from a fundraising letter he received. Winter disasters...
Usually when we do think about estate giving, or so-called “planned giving,” we tend to think of really rich people. But the AFP reports shares that a new study by Campbell & Company blows this preconception away. According to the AFP: Most surprising...
In the spirit of the last fundraising secret People give to people, I offer Fundraising Secret #16: ALWAYS be interested in the donor as a PERSON not as a pocketbook. Relationships are always our most vital asset. Whether or not people give to us, they are...
Just read this in MaineBiz: Report: Maine philanthropy has grown Maine philanthropy has increased dramatically in recent years, according to a new report from the Maine Community Foundation and the Maine Philanthropy Center. “Giving in Maine: A Report on...
Reading Stephen Hitchcock’s Open Immediately: Straight Talk on Direct Mail Fundraising, I’ve been reminded of one of the great truths of fundraising, one I’m calling Fundraising Secret #15: people give to people. This is one of the reasons...
I’m not an “events” person but they do seem a necessary evil in our field. And to be fair, they do have lots of other benefits: visibility, engaging volunteers, etc. So when I saw that this month’s Giving Carnival topic was “Tips For...
