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A 2-step fundraising letter audit

A 2-step fundraising letter audit

by Marc A. Pitman | Nov 6, 2012 | 3. Ask, 4. Love (Stewardship), Fundraising Letters

With Thanksgiving sixteen days away here in the USA, it’s a great time to do a quick 2-step gratitude check. Pull out your most recent fundraising letter. (You sent one in September, right?) Or your next one. (You have one queued up for late November/early...

Want to drive online giving? Send a fundraising letter

by Marc A. Pitman | Sep 25, 2012 | 3. Ask, Fundraising Letters

Studies continue to show that online giving is the fastest growing fundraising channel. But not every nonprofit is experiencing this stellar growth. The best way to grow online donations So what’s the best way to grow online donations? A firm called...
3 more contrarian tips for writing successful fundraising letters

3 more contrarian tips for writing successful fundraising letters

by Marc A. Pitman | Sep 11, 2012 | 3. Ask, Book Review, Fundraising Letters, Fundraising Secrets

Yesterday, I sent my Fundraising Kick members 3 contrarian tips on writing successful fundraising letters. Here are three more tips that seem to go against what we’d expect. These tips come from an amazing new book by Jeff Brooks called The Fundraiser’s...
3 strategic steps for December fundraising

3 strategic steps for December fundraising

by Marc A. Pitman | Nov 29, 2011 | 3. Ask, Fundraising Letters

December 1 is almost here. And many inexperienced fundraisers are getting ready to throw in the towel. It only seems natural: In December their donors’ schedules are full of holiday parties. In December, many of their donors will go to additional church...
3 Tips for Effective Fundraising Letters

3 Tips for Effective Fundraising Letters

by Marc A. Pitman | Sep 13, 2011 | 3. Ask, Fundraising Letters

Every other Tuesday, I send out my free email newsletter. I’m amazed that next year will be it’s tenth year in publication! I bet that makes it one of the oldest email newsletters in the industry. (10 years ago we called them “Ezines” so this...
3 New (fiscal) Year Resolutions

3 New (fiscal) Year Resolutions

by Marc A. Pitman | Jul 5, 2011 | 1. Research, 2. Engage, 3. Ask, 4. Love (Stewardship), Fundraising Letters

Happy New Year! Yes, I know it’s not a “new year” to everyone. But a substantial majority of FundraisingCoach.com’s readers ended their fiscal year last week. So in that spirit, here are three New Year Resolutions to help you make the next 12...
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