In the last few weeks, many nonprofit leaders have been asking me a variation of the same question: “How do I know how much to ask the donor?” Do you ever wonder? In the last few weeks, I’ve heard more interest in tools like WealthEngine,...
Question: How have you successfully re-engaged a major donor who was challenging to reach? Great question. A big thing is to keep mixing up the communication. Often I find fundraisers favor one form of communication. Or maybe two. They’ll email and email and...
When I’m being a fundraising coach, I tend to coach nonprofit CEOs and executive directors. One of my primary tasks I try to help them build into their rhythm is for them is to make 5 – 10 major donor calls each week. But since CEOs aren’t managing a...
Every Monday, I send out a fundraising email for nonprofit Executive Directors and CEOs. Last week, I dealt with a question I get alot: how much of a nonprofit CEO’s time should be given to fundraising?. Here’s what I told them. Fundraising is all about...
One of the scariest things about fundraising is the fear that you’ll ruin relationships. One of the most common questions I get as a fundraising coach is “Should I send this appeal to people I hangout with?” Last week, an accomplished nonprofit...
Private coaching clients have been emailing me the doom and gloom articles on the latest Giving USA report. Giving was up about $3 billion but when adjusted for inflation, giving was down in 2018. This should grab our attention. But not for the reasons you think. In...