Let’s explore two fundraising scenarios. School A and School B are both holding month-long read-a-thon fundraising campaigns to cap off the end of the school year. School A asks students to collect flat donations of $10 from their friends and family. School B uses the...
Nonprofits have many important goals that a crowdfunding campaign can address—from providing disaster relief aid to launching a new program to serve more community members. Regardless of what your organization is trying to accomplish, you need to find a way to measure...
This guest post is from Rebecca Rogriquez, an expert in helping nonprofit startups. She’s even written the book for nonprofit startups “The Nonprofit Workbook.” You can find out more about Rebecca on her website at: www.forthephilanthropist.com. She...
It’s common sense that having healthy membership at your organization and a strategic marketing plan go hand-in-hand. But in the age of burnout and endless Excel sheets…how do you efficiently utilize data to guide you toward the right decisions? It’s time to pack up...
Originally posted in March 2014, updated in March 2023 One of the most enjoyable aspects of major gift fundraising is getting to build relationships with donors—relationships that last beyond one donation and remain strong even when it’s challenging for donors to...
Enough is enough. Nonprofit leaders need to set actual fundraising goals. Unfortunately, nonprofit leaders rarely do. Rather than setting a clear goal, leaders pressure fundraising professionals to raise more. “More” is vague and immeasurable....