by Marc A. Pitman | Sep 16, 2007 | 3. Ask, Samples & Tools
Jeff Brooks at the Donor Powered Blog, lists these 7 surprising facts about direct-response fundraising. I use these factoids all the time in my thinking about mailings so I thought I’d list Jeff’s 7 here: Blank carrier envelopes usually out-perform...
by Marc A. Pitman | Jun 5, 2007 | Education Opportunities
Many of you are approaching the end of your fiscal year. The rest of us often experience a bit of a lull during the summer. (But the work seems to increase every year, doesn’t it?) How are you going to spend the “down-time”? Author Robert W. Bly has...
by Marc A. Pitman | May 22, 2007 | 3. Ask
This story appeared in Inland Hospital’s internal daily: There was an elderly woman who had been hard of hearing for years. Her family and friends were always encouraging her to get a hearing aid. Finally, she gave in. After having the hearing aid for three...
by Marc A. Pitman | Jan 19, 2007 | 3. Ask
Jeff Brooks at Donor Power Blog has a great example of what I was talking about earlier this week in Where You Start Matters. Check out this post which shows an actual letter Jeff got from a nonprofit he doesn’t give to. It’s scary to think they talk about...
by Marc A. Pitman | Nov 8, 2005 | 2. Engage
FUNDRAISING BASICS: Get R.E.A.L! Engage! All too often, we’re totally backwards about asking people for money. Asking so fills us with fear that we put off the inevitable as long as possible. But at some point, our organizations goes into a financial crisis, and...
