More and more of people coming to me for coaching seem to think that fundraising can be done 100% online. They want help setting up a website and getting on social media. It’s as though there must be a great pool of donors just waiting to give and putting up a...
Happy New Year! A record number of people came to FundraisingCoach.com for fundraising help in 2013. Here are the the top 2013 posts based on website traffic! They cover everything from social media tips, to strategies on year-end fundraising, to how board members can...
Fall is upon us and that means year-end giving is right around the corner. If you haven’t written your year end appeals over the summer, then now is the time to get those done! As a broad generalization, I recommend sending a mailing: now (late Aug/early Sept) in...
I’m a huge fan of Tom Ahern. The very first time I heard him speak, I learned tactics that transformed my fundraising writing and made it much more effective. He even convinced me donor newsletters could be actual fundraising tools! So when I saw this blog post...
As a fundraising coach, I take a critical look at fundraising letters and emails. It’s always thrilling to be pleasantly surprised! Last week, I was pleasantly surprised to look in my inbox and see this email subject line: Email subject line: “You made...