Fundraising is a counter-intuitive profession. But it is a profession. Experts research fundraising tactics and test strategies to find out what works. Often, the results seem illogical. Like is the case in writing fundraising letters that actually raise money. The...
Too many nonprofits think that choosing a fundraising software provider is the end of a journey. It’s really just the beginning. Using software is essential, but the use you’ll get from it is only as good as your data and the training your provide your...
“Why can’t you tell us where you spent the money and what your expenses were? You obviously have that information. Why can’t the public see it?” – NPR’s Laura Sullivan to Red Cross’ David Meltzer Last night, I was shocked and spellbound...
Every week, I send a fundraising coaching email to nonprofit CEOs and Executive Directors. These Kicks are designed to remind them to get out from behind their desk to interact with 5-10 major donors and prospects. I rarely share these Fundraising Kicks with anyone...
Fundraising letters are still an important part of your fundraising process. Recently, I’ve been getting lots of questions about fundraising letters – both to me directly and on FundraisingCoach GPT (FRC GPT). So I thought I’d give you a simple...
