by Marc A. Pitman | Jan 21, 2009 | 2. Engage, 3. Ask
The Chronicle of Philanthropy pointed to a report by The Economist on research showing that public recognition may motivate donors to give bigger gifts. Dan Ariely of Duke University, Anat Bracha of Tel Aviv University, and Stephan Meier of Columbia University sought,...
by Marc A. Pitman | Dec 11, 2008 | 2. Engage, 3. Ask, Odd
Like many Americans, I’ve been inundated with news stories about the Big 3 automakers attempts to get a federal loan of billions of dollars. Yes, billions. So I started wondering, what if the Big 3 were to teach nonprofits how to fundraise? Some of the humorous...
by Marc A. Pitman | Dec 4, 2008 | 3. Ask, Internet & Social Media
A reporter interviewed me earlier this week for a story on fundraising in a recession. As a follow up, he asked if I had tips to give nonprofits. Here’s what I wrote. I hope they’re helpful! Keep Asking! Treat your donor like an adult and let her make the...
by Marc A. Pitman | Dec 2, 2008 | 2. Engage, 3. Ask, Fundraising Secrets, Stories
In Secrets of Closing the Sale, Zig Ziglar says: Each year over 5 million quarter-inch drills are sold, yet it’s safe to say that nobody wants a quarter-inch drill. They want a quarter-inch hole. Isn’t that great? We do that in fundraising too. Donations...
by Marc A. Pitman | Nov 23, 2008 | 2. Engage, 3. Ask
Does your fundraising conversation with donors look like this: Or is it more like this? Donor Centered Fundraising We tend to sell tools: tax-deductions, planned giving tools, stock transfers. We get all wrapped up in them. Fundraising tools should always be...
