Leaders are an amazing group. They regularly tackle issues no one else is willing to. And, in the midst of being pulled apart by multiple interest groups, they figure out which priorities to focus on. Leadership is not for the faint of heart! Add to that the tensions...
There’s no denying that year-end giving is a powerful force. After all, some reports suggest as much as one-third of all annual giving occurs in December alone! However, once the final numbers are calculated and the year-end campaigns end, what happens then? You’ve...
Improving fundraising is a never-ending quest for nonprofit leaders. But recent research shows a startling discovery on how to make your fundraising better. In “The Wake Up Call,” researchers Dr. Adrian Sargeant and Harriet Day researched leadership styles...
The final two months of the year are a vital time for nonprofits to reach their fundraising goals. Not only do these months hold the biggest fundraising day of the year for nonprofits (Giving Tuesday), but this trend of increased giving continues through December...
Today I was honored to give a webinar with CiviCore on data and impactful stories. I shared one researcher’s experience with stumbling on to a form of a story. Then look at studies about using statistics in fundraising versus not using any statistics. We saw...
So many fundraising problems can be solved by interacting with donors. Getting to know them. Asking about their interests. Learning their stories. I call it “seeing donors in their natural habitat.” But if you’ve had years and years of only focusing...