by Marc A. Pitman | May 24, 2018 | 3. Ask, Fundraising Letters
Fundraising is a counter-intuitive profession. But it is a profession. Experts research fundraising tactics and test strategies to find out what works. Often, the results seem illogical. Like is the case in writing fundraising letters that actually raise money. The...
by Marc A. Pitman | Apr 2, 2018 | Specials
I’ve been talking to a lot of amazing nonprofit leaders and staff. Our sector is full of some of the most dedicated people! But dedication seems to go only so far, doesn’t it? With all the hard work, doesn’t it just feel like there’s more to...
by Marc A. Pitman | Nov 3, 2015 | 3. Ask, Stories
Last week at the Blackbaud conference, I heard yet another story of good fundraising letters being eviscerated by marketing. Unfortunately, it happens all the time. A fundraiser studies her craft, reads the results of fundraising tests, and creates a compelling...
by Marc A. Pitman | Apr 30, 2014
Ask Without Fear!® for Librarians- Helping librarians connect donors with what matters to them most Libraries are more important to our communities than ever before. But people don’t always understand that. This completely revised version of Ask Without Fear! is...
by Marc A. Pitman | Sep 24, 2013 | 2. Engage, 4. Love (Stewardship)
Last week, I was at a meeting and heard a board member say: “Ask a man for advice, and he’ll give you money. Ask a man for money, and he’ll give you advice. Isn’t that the truth? Think about the times you as a board member or nonprofit employee...
