One of the joys of being a speaker and executive coach is that people send me their books. I have such a long reading list, that I usually take a l-o-n-g time reading the ones that are sent to me. I’m glad I didn’t wait to read Jim Eskin’s. (It...
I just finished The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause [amazon affiliate link]. I’ve had it for a few months now. I kept getting hung up with it because the book is so darned actionable. Kivi knows her...
It’s hard to believe it’s been two years since my friend and colleague Hildy Gottlieb’s book The Pollyanna Principles was released. Her thoughts and ideas keep coming to mind, especially in my role as a board member for various nonprofits. Here are a...
In earlier posts, I gave a brief overview a goal setting process I use. And I warned that nothing about it was original. Here are some of the books that have helped me over the years: Stephen Covey’s “The 7 Habits of Highly Effective People” [amazon...
I’m surprised by how many nonprofit professionals see “marketing” as a bad word, a practice that is somehow beneath them. If that’s your attitude, a new book called Guerrilla Marketing for Nonprofits will help you move beyond that and become...
