December 1 is almost here. And many inexperienced fundraisers are getting ready to throw in the towel. It only seems natural: In December their donors’ schedules are full of holiday parties. In December, many of their donors will go to additional church...
Every other Tuesday, I send out my free email newsletter. I’m amazed that next year will be it’s tenth year in publication! I bet that makes it one of the oldest email newsletters in the industry. (10 years ago we called them “Ezines” so this...
There are so many great, free fundraising resources. I’m just now catching up on Tom Ahern’s wonderful newsletter. Tom is an amazing wordsmith of fundraising prose. Every couple week’s, Tom sends out an email filled with anecdotes backed by...
Last week I heard Katy Perry’s “Teenage Dream” for the first time. The song is basically a few lines of lyrics repeated over and over. And it topped the charts in popularity. Listening to Katy Perry got me thinking about fundraising. Her song...
Today I’m pleased to introduce David Hazeltine. David and I met at an NEAHP conference a couple years back and immediately hit it off. Since he works with DMW Direct Fundraising, I’ve asked if he’d share his insights into direct mail fundraising....
