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A 2-step fundraising letter audit

A 2-step fundraising letter audit

by Marc A. Pitman | Nov 6, 2012 | 3. Ask, 4. Love (Stewardship), Fundraising Letters

With Thanksgiving sixteen days away here in the USA, it’s a great time to do a quick 2-step gratitude check. Pull out your most recent fundraising letter. (You sent one in September, right?) Or your next one. (You have one queued up for late November/early...

Want to drive online giving? Send a fundraising letter

by Marc A. Pitman | Sep 25, 2012 | 3. Ask, Fundraising Letters

Studies continue to show that online giving is the fastest growing fundraising channel. But not every nonprofit is experiencing this stellar growth. The best way to grow online donations So what’s the best way to grow online donations? A firm called...
Political junk mail can hurt your fall fundraising letters

Political junk mail can hurt your fall fundraising letters

by Marc A. Pitman | Sep 21, 2012 | 3. Ask

If you’re like many nonprofits, you’ve sent a fall fundraising appeal this month and you plan on sending one towards the end of the year. You might want to reconsider that plan. NPR did a great piece on political direct mail. It’s definitely worth...
3 more contrarian tips for writing successful fundraising letters

3 more contrarian tips for writing successful fundraising letters

by Marc A. Pitman | Sep 11, 2012 | 3. Ask, Book Review, Fundraising Letters, Fundraising Secrets

Yesterday, I sent my Fundraising Kick members 3 contrarian tips on writing successful fundraising letters. Here are three more tips that seem to go against what we’d expect. These tips come from an amazing new book by Jeff Brooks called The Fundraiser’s...

Top 10 Blog Posts in 2011

by Marc A. Pitman | Dec 9, 2011 | 1. Research, 2. Engage, 3. Ask, 4. Love (Stewardship), Internet & Social Media

The year is coming to a close so it’s the season for “Top 10 Lists,” right? Here are the list of the top 10 most popular posts published here on FundraisingCoach.com in 2011. # 10. was actually a tie between both: 3 Easy Phone Tips and 3 Tips for...
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