I’m currently teaching a college course on internet marketing. This week I’m really pushing them to define their target market. Most of them are trying to say, “Really, my market is everybody.” Are you doing this with your fundraising? If you...
The debt ceiling debate has been dragging out for months here in the USA. Whether right or not, it’s got lots of Americans thinking of the credit limit on their credit cards and how close so many of us are to them. This leads to a focus on scarcity and lack and...
While Google+ is fun, our nonprofits won’t exist without our asking people for money. Here are some articles and interviews to help you with the basics of fundraising. Remember, even multimillion dollar NBA players do layups every week at practice. The same...
I joined Google+ exactly one month ago. I started out with my curiosity piqued and then I got a vision for how nonprofits could benefit from Google+. I was even interviewed about Google+ last week. Here are three reasons I’m impressed with Google+. In just 1...
The Folk Dance of Nonprofit Organizational Development by Marc A. Pitman, FundraisingCoach.com The first three to four years of a nonprofit is a startup phase. Things are gloriously crazing. People are living on a dream. The possibilities are endless. The adrenaline...
