For more free fundraising tips right to your inbox, sign up for the free Ask Without Fear! email newsletter at: https://fundraisingcoach.com/subscribe/ Forrest Gump could have said, Momma always said, ‘Fundraising’s like a Waldorf Salad. You gotta mix it up...
In writing up a project for a client, I drafted this short reminder on how to write effective fundraising letters. What else would you add? The letter is personalized “Dear Friend” doesn’t cut it. Studies show the first thing people look for is their address is at the...
Last week, I received this question about a fundraising letter acquisition mailing. Hi Marc, We are doing an acquisition mailing to patients of Local Community Clinic on behalf of Local Community Clinic Foundation, a 501c3 that offers support to the Clinic and the...
Have you started your year-end fundraising letter yet? Fiscal people can do funny things to the way we measure time. In our organization, our year-end was September 26 this year. Many schools and colleges work on a July-June calendar. Others end their year in February...
If you’re not reading Seth Godin’s blog, you may want to make it a New Year’s Resolution to start! He recently had a pithy blog post on improving copywriting using the slogan on the sign in a Peets’ Coffee store “Unlike Any Coffee...
Reading Stephen Hitchcock’s Open Immediately: Straight Talk on Direct Mail Fundraising, I’ve been reminded of one of the great truths of fundraising, one I’m calling Fundraising Secret #15: people give to people. This is one of the reasons...
![[Question Marc] Fundraising letter for acquisition mailing](https://cdn.fundraisingcoach.com/wp-content/uploads/2011/02/02231435/questionmarc.jpg)
