by Sanetra Richards | Aug 28, 2018 | 3. Ask, Guest Posts, Internet & Social Media
If you’ve been paying attention to recent trends in philanthropic giving, you’ve probably noticed that digital fundraising and online giving have become more and more popular among donors. But how can you make this trend work for you? Digital fundraising never stops...
by Marc A. Pitman | Jul 22, 2018 | 3. Ask
Steven Screen is at it again. Steven is an amazing direct mail and fundraising expert. And he has a way of making me feel uncomfortable. He says the best story for raising money is the “incomplete story.” You see, when I write fundraising letters, my first...
by Marc A. Pitman | Jul 9, 2018 | 1. Research, 3. Ask
Last week, I sent my Fundraising Kick subscribers a couple ideas on how to make the most of the different pace of the summer. Although Kicks are written for nonprofit CEO’s, I thought this might be helpful to a larger group of people as well. Happy New (fiscal)...
by Marc A. Pitman | May 24, 2018 | 3. Ask, Fundraising Letters
Fundraising is a counter-intuitive profession. But it is a profession. Experts research fundraising tactics and test strategies to find out what works. Often, the results seem illogical. Like is the case in writing fundraising letters that actually raise money. The...
by Marc A. Pitman | Apr 26, 2018 | 3. Ask
I recently wrote about the importance of your fundraising offer. This post has gotten more response from readers than most. And it’s captured the attention of my private coaching clients so much many of them are actively working on being more intentional about...
by Marc A. Pitman | Apr 12, 2018 | 3. Ask
Listen to a direct mail specialist like Tom Ahern or Steven Screen talk about fundraising for any length of time and you’ll hear them constantly talking about “offers.” You need clear offers. Test various offers. What is your offer? This can confuse...