Just a reminder of the proper use of spam! When you’re asking for money, please remember that email addresses are a priviledge. Don’t fall into the trap of using email just because “it’s so cheap.” That kind of use could quickly devolve...
Even with the best preparation, asking for money can still be a bit nerve-wracking. Have you ever set up a solicitation appointment and gone to the meeting only to chicken out of asking? I’m sure it’s happened to each of us at least once. One of the best ways to help...
This morning I set time to start calling prospects to set up solicitations. And I found out I’m really good at distracting myself! I checked GoogleNews. Then I made a call. I remembered I needed to read an article on one of the people before I called. I printed...
Despite my amazing ability to complicate things, I’m a firm believer in keeping things simple. Simplicity has a beauty of its own. Especially in fundraising. Asking people for money brings up all sorts of fears. Once a person overcomes those fears and starts trying to...
The Chronicle of Philanthropy’s report on the eNonprofit Benchmarks Study states that emails that “asked supporters to sign an online petition, send a message to a legislator or other decision maker, or take some other action generated responses from, on...
So by now you’ve made your own gift and have been practicing asking for money (“would you consider a gift of $___”). Today let’s look at something many of us forget: tangibilitizing the ask. While you probably won’t find tangibilitize in...
